Some people just love the music business. If you can’t be a singer or rapper or musician of any kind because you don’t possess the chops you can still be involved in many other ways. One of those ways is to become a concert promoter. As a concert promoter it’s your job to book hot musical acts for a venue in your local town and put on the best party ever. Think you have what it takes to be a serious promoter of concerts and live music? Read on…
A lot of people don’t know that being a concert promoter isn’t exactly a job you can go to school to learn about. Sure, you can learn about marketing and promotion in business school but that’s just half of the story. There are certain ways you need to promote a concert in order for it to be successful and they don’t always teach you that in school. So what should you do?
The first thing you’ll want to do when learning how to promote a concert is make sure you learn everything you can about the music business and the current music scene. Learn about the music business by reading as much as you can online. Learn about the current music scene by always being on top of what’s hot in the charts and on the streets. If you don’t know where to look or start, again the internet can be a great place for that. Don’t stop until you are familiar with the business like the palm of your hand.
It’s important to know the various stages of an even like a concert. If you want to become a concert promoter you have to be well versed in the different stages. You have to know what to do in each stage of the concert lifecycle. If you don’t, you better start studying now. You’ll be in charge of booking, promotion, tickets, sound and everything else.
You want to become a concert promoter, don’t you? Then make sure you know what you’re doing! And don’t just think you can get into this game just to give away VIP and backstage passes to your friends .That’s not how this works. You really need to put in the work and do a good job. It’s not all about looking cool. It’s about throwing an event that hundreds of people can enrich their lives with. It’s an important part of culture!